1. The Shaft Market
  2. Wedge tips from Vokey

Technology and TRUST Result in New Club Sales

Club fitting has become an integral part of helping golfers play the game better. We spoke with three leading club fitters, who shared their club fitting philosophy and details of their process, enlightening our readers to the importance of custom fit golf clubs.

GRAA Award Winner Profile – Travis Becker, PGA – Ironworks Golf Academy – Beloit, Wisconsin

Club fitting has become an integral aspect of many golf facilities and academies. Travis Becker is an award-winning club fitter with an impressive teaching and management resume, as well. The 2020 GRAA Top 100 Growth of the Game Teaching Professional shared some highlights from Ironworks Golf Academy, and detailed their efforts to teach, fit and engage their clients and members, growing the game and the Ironworks business as well.

Five Questions with Larry Ward, PGA and Tyrus York, PGA – High Performance Golf Academy, Nicholasville, Kentucky

Larry Ward and Tyrus York are two award-winning PGA Professionals and teachers, who have collaborated for a decade to create one of the leading golf academies in the U.S. Through innovation, education and relationships, they now serve a diverse clientele, teaching them the technical aspects of the swing, while ensuring their students are playing equipment that is suitable to them, as individuals. They shared some time to answer our Five Questions this month.

Five Questions with Renee O’Higgins, PGA/LPGA – Quail West Golf & Country Club

PGA and LPGA Professional, Renee O’Higgins is growing the game through junior instruction, women and beginner engagement and travel with members. Each of these endeavors builds relationships and creates long-term bonds that increase the enjoyment golfers derive from the game of golf. She shares some of her insights with us in this month’s “Five Questions” feature.

More Videos

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Susan Roll, PGA, on Custom Fitting

Bending and Trimming are Still Vital

Herman Williams, PGA: Grip Cleaning