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Vitense Golfland

2012 GRAA Top 50 Golf Range / Stand Alone Facilities

Vitense Golfland

Joel Weitz, PGA Head Professional

5501 Schroeder Road

Madison, WI 53711

http://www.vitense.com

jweitz@vitense.com

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Facility Amenities:

  • Grass Tees (65)
  • Bays with Mats (85)
  • Accurate Yardage Measurements on Tees to Targets
  • Short Game Practice Area
  • Lighting for Night Use
  • Synthetic Putting Green
  • Grass Putting Green
  • Covered Areas

Additional Amenities:

  • Miniature Golf Course (54 holes)
  • Heated Bays (20)
  • Pro Shop (1,000 Sq. Ft.)
  • Food & Beverage
  • Indoor Simulator
  • Ball Flight Monitor
  • Batting Cages
  • Platform Tennis
  • Jumpshot
  • Water War
  • Climb Wall

Type of Range Targets:

  • Flags
  • Bunkers
  • Built-up Greens
  • Striped Poles for Wedge Shots
  • Island Type Green

Instruction provided.

Number of PGA Professional Instructors: 5

Clubfitting services provided.

Total number of visits to facility per year: 120,000

Numbers of range balls dispensed per year: 5,000,000

Number of range balls in inventory: 150,000

New balls are acquired: Once per year

Best range promotion: We have an ongoing special available anytime any day – Beer Brat & Bucket (called the B3). This packages two important revenue areas of our facility (golf range & grill) to optimize and great savings benefit to the customer and increased revenues for our facility. We sell nearly 3,000 of these specials annually at a packaged price of $12.

Special programs: We partner with non-profit organizations on a regular basis to help them raise money for their organization; we share a portion of our revenue with them when they heavily promote to their target market for visiting at our facility. Successful Madison businesses also commit to a five-year sponsorship of each hole of our indoor miniature golf course.