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Vitense Golfland

2013 GRAA Top 50 Golf Range / Stand Alone Facilities

Vitense Golfland

Joel Weitz, PGA Director of Golf

5501 Schroeder Road

West Beltline Highway & Whitney Way

Madison, WI 53711

http://www.vitense.com

jweitz@vitense.com

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Facility Amenities:

  • Grass Tees (65)
  • Bays with Mats (80)
  • Accurate Yardage Measurements on Tees to Targets
  • Short Game Practice Area
  • Lighting for Night Use
  • Synthetic Putting Green
  • Grass Putting Green
  • Covered Areas

Additional Amenities:

  • Miniature Golf Course (54 holes)
  • Heated Bays (19)
  • Golf Shop (1,000 Sq. Ft.)
  • Food & Beverage
  • Indoor Simulator
  • Ball Flight Monitor
  • Batting Cages
  • Platform Tennis
  • Jumpshot
  • Water War
  • Climbing Wall
  • Footgolf
  • Grill

Type of Range Targets:

  • Flags
  • Bunkers
  • Built-up Greens

Instruction provided.

Number of PGA Professional Instructors: 5

Clubfitting services provided.

Total number of visits to facility per year: 350,000

Numbers of range balls dispensed per year: 6,000,000

Number of range balls in inventory: 150,000

New balls are acquired: We replace a significant portion or our range balls every year.

Best range promotion: We have a program that was very successful last year. We believe that offering promotions combining activities, exposes and leverages more aspects of our facility at a reduced price to our customers but adding more revenue for our facility. One of our examples is below:

Double Eagle Deal – this combines a medium golf range bucket with 9 holes on the par 3 golf course for just $12.
Since we are a lit facility, this offer can be utilized from 7:30 in the morning until 11:30 at night on any day. Thousands of these have been sold.

Special programs: We have been fortunate to establish relationships with many local businesses that sponsor each hole of our indoor miniature golf course. Through this sponsorship, we offer them many free visits to our facility during each year of the sponsorship contract. Sponsors have been creative to use this free access to local community groups.