Ric Moore

Please list any previous FITTING AWARDS
SCPGA Clubfitter of the Year 1991 & 1993, Golf Digest Clubfitter Award, 3 times Titleist “Top 100” Clubfitter of the Year

Please list any previous COACHING AWARDS
Authored 10 instructional al articles for major golf publications, Golf Channel Academy Elite Coach, Maximum Golf Magazine Teaching Staff

Please list any other relevant INDUSTRY AWARDS
SCPGA Merchandiser of the Year – Private 2001 & 2006, SCPGA Metro Chapter “Horton Smith Award” 2014

Please list any FITTING CERTIFICATIONS which you have earned
Professional Clubmakers Society Class A Certified since 1999, Certified with Titleist, Taylor Made and Callaway, Sam Putt Lab

How many fitters at your facility are PGA or LPGA members or associates?
1

Indicate the approximate number of annual fittings:
1810

Do you charge for Clubfitting? If so, what are your rates?
Yes

Indicate your clubfitting rates:
Full Set Fitting $279.99
Iron Fitting $99.99
Driver Fitting $79.99
Long Game Fitting/ Gapping Analysis $69.99
Wedge Fitting $59.99
Putter Fitting $59.99
Ball Fitting $19.99

Indicate the approximate gross sales for custom-fit product, inclusive of clubs and balls:
$987,335.21

How many team members conduct fittings at your facility on a regular basis?
7

Do you fit men? If so, what percentage of your fittings fall into this category?
Yes

What percentage of your fittings fall into this category?
63%

Do you fit women? If so, what percentage of your fittings fall into this category?
Yes

What percentage of your fittings fall into this category?
25%

Do you fit juniors (12 years old & under)? If so, what percentage of your fittings fall into this category?
Yes

What percentage of your fittings fall into this category?
12%

Do you participate in Adaptive fitting efforts for disabled players? Whether at your facility or another? If so, please use the open answer for a brief explanation:
Yes, and when the request arises, we lean on our club manufacturer partner PING to barrow their adaptive tools to fulfill each fitting.

Do you provide WOOD and HYBRID fittings? If so, what brands do you fit with?
Yes

What brands do you fit with?
Titleist, Ping, Callaway, Taylor Made, Mizuno & Cobra

Do you provide IRON fittings? If so, what brands do you fit with?
Yes

What brands do you fit with?
Titleist, Ping, Callaway, Taylor Made, Mizuno & Cobra

Do you provide WEDGE fittings? If so, what brands do you fit with?
Yes

What brands do you fit with?
Titleist, Cleveland, Mizuno, Callaway and Taylor Made

Do you provide PUTTER fittings? If so, what brands do you fit with?
Yes

What brands do you fit with?
Titleist, Taylor Made, LAB, Odyssey and Ping

Do you provide BALL fittings? If so, what brands do you fit with?
Yes

What brands do you fit with?
Titleist, Bridgestone, Maxfli, Callaway, Taylor Made and Volvik

Do you provide GRIP fittings? If so, what brands do you fit with?
Yes

What brands do you fit with?
Golf Pride, Lampkin and Winn

Do you have a dedicated indoor space/studio used exclusively for Clubfitting?
Yes

Please list all TECHNOLOGY used in your fitting process? (Please indicate specific brand names (video analysis, launch monitors, simulators, etc.)
Trackman, Trackman Studio, Sam Putt Lab

Do you use UNIVERSAL HOSEL ADAPTERS in your fitting business? (If so, please share the brand(s))
No

Do you work with aftermarket (exotic) shaft companies? If so, please share which brands you partner with?
Yes

Please share which brands you partner with?
Graphite Design, Fujikura, Mitsubishi chemical, True Temper, KBS and Nippon

Do you have a dedicated club repair facility? If so, please briefly share your services offered.
Yes

Briefly share your services offered:
Regripping, Reshafting, Lengthening and Shortening shaft lengths, Loft/Lie adjustments, frequency matching shaft flexes, shaft spinning

Do you Retro-Fit product?
Yes

How do you promote clubfitting?
Website
Word of Mouth
Lessons

How do you stay up to date on product and clubfitting best practices?
I stay up to date through trade magazines, newsletters, webinars, professional networks and associations, vendor certifications/tests, annual shows, and conventions

What industry products/services would help you be a better clubfitter?
More clubfitting tools like PING Co-Pilot, vendors produce more educational webinars