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Lyman Orchards
Golf Center

Lyman Orchards
Golf Center

700 Main Street

Middlefield, Connecticut 06455

(860) 398-6480

http://www.lymangolf.com

jdipollina@lymangolf.com

Facility Amenities:

  • Grass Tees (40)
  • Bays with Mats (40)
  • Accurate Yardage Measurements on Tees to Targets
  • Short Game Practice Area
  • Lighting for Night Use
  • Synthetic Putting Green
  • Grass Putting Green
  • Covered Areas

Additional Amenities:

  • Heated Bays (4)
  • Golf Shop (2190 sq. ft.)
  • Food & Beverage
  • Indoor Simulator
  • Ball Flight Monitor
  • Practice bunkers
  • Chippo boards
  • Cornhole
  • Music on 1st Tee on Weekends

Type of Range Targets:

  • Flags
  • Bunkers
  • Built-up Greens
  • Barber Poles
  • Wooden Boards 2′ wide by 4′ tall

Instruction provided.

Number of PGA Professional Instructors: 4

Number of LPGA Professional Instructors: 2

Clubfitting services provided.

Total number of visits to range per year: 40,000

Number of range balls dispensed on range per year: 1,500,000

Number of range balls in inventory: 25,000

New balls are acquired: 3 times per year

 

Best range promotion:

25 small baskets for $99. When people stop in to pro shop they want to buy on average a medium basket of 50 range balls at $11. My team is trained to upsell the customer to a 25 small basket pack card for $99. This is a savings of $61 for the customer but only if they are buying small baskets. If they bought medium or large baskets on a regular basis the savings would be less but they would still save. Saying they’ll save $61 is a huge hit with most and if they are a regular customer they almost always purchase. I incentivize my team by giving them a kickback on every range card sold.

Special programs:

PGA Jr. League with Meriden Boys & Girls Club

Golf Fore Women (Ladies clinics) with numerous parks and recreation departments across the local area

Playing Through (Men’s clinics) with numerous parks and recreation departments across the local area

Special Olympics usage of range