Heather Angell

Please indicate past awards won/recognitions:
GRAA Growth of the Game Teaching Professional, Golf Digest Best in State, Other (Indicate specific awards in 3-a below)

Other awards won (if provided):
• 2026-2027 – Golf Magazine Teacher To Watch • 2026-2027 – Golf Digest Best Teacher In State • 2026, 2019 – South Florida PGA Southwest Chapter Player Development Award • 2026 – PGA Woman of Impact • 2026, 2025 – Troon Coach of the Year Nomination • 2025, 2024, and 2021 – South Florida PGA Southwest Chapter Teacher of the Year • 2025, 2024, 2023, 2022, and 2021 – GRAA Top 100 Growth of the Game Teaching Professional • 2026, 2025 – National PGA Player Development Award Finalist • 2024 – South Florida PGA Professional Development Award • 2023 – US Kids Top 50 Kids Coach • 2024, 2022, 2021, 2020 – US Kids Top 50 Honorable Mention • 2022 – South Florida PGA Women’s Player of the Year • 2021 – South Florida PGA Player Development Award

Total number of individual lessons given per year:
Male: 257
Female: 324
Junior: 42

Total number of individual clinics given per year:
77

Please indicate any Growth of the Game initiatives your facility/academy has launched over the past year (please give specifics on such programs):
I was recruited to join The Golf Club at Fiddler’s Creek as the Director of Instruction in December 2024, just one month before the official season started. I rushed to learn the culture and quickly found out that the members preferred one-on-one lessons. At one of the Meet and Greets with the membership, I was discussing how I wanted them to come along on my Journey to play in an LPGA Major Championship, to learn with me, to practice with me, and to play golf with me. I was offering them a unique opportunity that very few other people would have, to practice and play like a pro. They were excited to participate in my Journey, but disclosed that they were not fond of “clinics.” After some thought, I decided to rebrand and restructure my clinics into Journeys to adapt to this new culture. The members loved the perspective of a continual Journey and not a one-time clinic or lesson to see improvement in their games. I found the group Journeys were as popular as the one-on-one Journeys, despite what I learned when arriving. I created a member experience, not just a one-lesson fix, so they not only saw great improvement in their games, but also in their enjoyment of the sport.

Clinics imply a one-time group session to improve a golf skill like chipping, putting, or tee shots. To create a successful player development program, one must provide a reason for the student to come back to see continual progress. A Journey implies not just a one-time event, but recurrent events that would show the student that they are on a journey to a better and more enjoyable golf game.

Each week, the Journey for my students covered a different skill that built on last week’s skill and provided a way to practice to take it to the next level. Once all of the golf fundamentals were covered, I took their Journey onto the golf course, where we discussed how to utilize our skills on the course and further our success with course management and strategy. Students loved the week-to-week progress, and I found many of my beginner students on the Journey were finding more enjoyment in the game than they thought possible.

I took the opportunity to invite my lower-handicap students, who adamantly opposed clinics, to join me on my Journey. Each week, I picked an aspect of the game that is needed to be successful in a professional tournament and worked on that skill alongside my students. They loved practicing with me like a professional! We worked on drills and discussed ways to take their skills to the next level. We even went on the course to hone our skills using strategies a professional golfer would use to shoot their best scores. With lower handicap players, improvement is more about course management and mental strategies, not major swing changes. The Journeys allowed me to build a bond of respect and trust at my new facility, especially with the lower handicap golfers.

The Journeys proved to be a great success. Students came back each week to continue their improvement instead of just dropping in for a clinic when they wanted to learn or improve a certain skill.

The weekly group Journeys evolved into Personal Journeys with students who wanted their own journey. I had students drop 10 strokes off their scores and students who went from beginner to tournament golf in 9 weeks. The continual progress created a fun environment for these students to improve.

I am not just an instructor who gives lessons, I create programming for player development that enhance member experiences. The Journeys have evolved into taking golf trips with members, whether it be a one-day roadtrip to a reciprocal course or a multi-day golf trip within the state or international golf trips. As a continuation of their journey, I recently took three members to Scotland to play in the PGA Magazine Scottish Invitational, where we won First Place Net as the only All-Ladies team. I create memories for my members.

2026 Season (January-April)
– 24 Group Journey sessions with 50 participants total
– 70 Individual Journeys (3 or more lessons)

To capture the lower handicap players who prefer individual lessons, I offered two new experiences targeting them. Being on staff with Titleist, I brought in two National Golf Ball Fitters to fit 40 of my members in the best Titleist golf ball for their game. The fitting day resulted in more than double the number of participants that Titleist had ever had at one of their fitting events. Thirty-nine of the participants out of the 40 purchased more than 3 dozen golf balls that day.

To expand on my knowledge of helping students build speed, I became Mach 3 certified in late 2025 to offer the current science behind speed. These four-week long Speed Bootcamps resulted in not only improved speed, but also improved swing techniques that allowed those students to maximize their ability to produce speed.

Speed Bootcamp (Monthly)
– 4 sessions per Bootcamp; 4-6 participants

In my quest to play more golf with the members and get to know them better, I offered a new program, called 4 at 4pm with Heather. I went out on the course with 4 students at 4pm on Mondays. We discussed strategy, course management, and any rules or etiquette questions that arise. This program is a great way for students to learn how to save shots on their score and enables me to see their games on the course. It regularly filled and I had requests from members to hold their own session with three of their friends on a different day.

4 holes at 4pm with Heather (Weekly)
– Once a Week program on a slower afternoon; 4 students playing 4 holes

Partnering again with Titleist, I am excited to offer a new program this fall, the Ladies Titleist Experience. A four-session program that enables participants to learn a new golf skill while trying out the latest Titleist golf equipment.

2025 Stats at The Golf Club at Fiddlers Creek
Total lessons given – 610
Total lessons given to Men – 257
Total lessons given to Women – 324
Individual students who took lessons – 206
Playing Lessons on the course – 29
Referrals for Golf Club Sales by my students – $120,000+

https://www.heatherangell.com/fiddlerscreek

Please share any programming you have made to keep your customers & students engaged:
It is all about the member experience. I work hard to make sure my members are having a great experience with golf. Offering different player development opportunities ensures there will be something for everyone.

– Journeys
o Changing the bad connotation of clinics to encourage members to participate consistently in individual and group lessons and calling them Journeys creates a feel of consistent improvement.
o I offer Group Journeys (Clinics) and Individual Journeys. I have found that many of my students have taken 10 shots off their scores during the Journeys.

– Aimpoint Bootcamps
o Level 2 Certified in Aimpoint, a process that helps students read the greens faster and smarter.
o Fiddler’s Creek has undergone a complete golf course renovation and brand-new practice facility, Himilayas putting course, 19th hole, and clubhouse, the Aimpoint Bootcamp gives participants a way to properly read the new greens in a quick and easy method.
o Bootcamps held 2-3 times a month
o 4-6 participants each session

– Beginner Bootcamps (Get Golf Ready)
o Created a bootcamp to cover all the basics of golf to prepare students to be golf course ready in four sessions. I kept each Bootcamp small in number for more one-on-one attention.
o Bootcamp held three times a season
o 4-6 participants each session

– Short Game Bootcamps
o My favorite Bootcamp: I focused on short game skills and included a custom fit wedge to learn to use in the Bootcamp. I partnered with the Cleveland Rep for the wedge fitting.
o Bootcamp held three times a season
o 6-8 participants each session

– 4 holes at 4pm
o In order to fill late afternoon lesson times that tended to be slower, while also engaging members to do more playing lessons, I created 4 at 4. I take four members out on the course for four holes of golf in the late afternoon. It gives me an opportunity to play with them, watch them play, and discuss course management and strategy. The 4 at 4 has been so successful that the fall season booked in early October, so I added additional dates to accommodate the demand.

– Trips with Members – A great way to continue the member’s experience and journey at the facility is taking them on trips to play golf. I recently returned from the PGA Magazine Scottish Invitational with three of my members. Playing in the ProAm together created a bond with my team as we played courses we had never played before in a competitive environment. We won 1st place net! Trips create an experience with the members that allow them to get to know me better and work with them on their games in a foreign environment that allows their games to grow.