Elson Redmond Memorial
Driving Range
Elson Redmond Memorial Driving Range
400 School Street
400 School Street, Richmond, Virginia 23222, US
FACILITY AMENITIES:
Accurate Yardage Measurements on Tees to Targets, Short Game Practice Area, Lighting for Night Use, Grass Putting Green, Covered Areas
ADDITIONAL AMENITIES:
Food & Beverage, Indoor Simulator, Ball Flight Monitor
TYPE OF RANGE TARGETS:
Flags
INSTRUCTION PROVIDED:
Yes (Please answer questions 5a-5h below)
NUMBER OF PGA PROFESSIONALS INSTRUCTORS:
1
NUMBER OF LPGA PROFESSIONALS INSTRUCTORS:
0
CLUBFITTING SERVICES PROVIDED:
Yes (If yes, answer 6a)
TOTAL NUMBER OF VISITS TO RANGE PER YEAR:
40,000
NUMBER OF RANGE BALLS DISPENSED ON RANGE PER YEAR:
2,172,895
Please indicate how many range balls you have in inventory:
20,000
Please indicate how often you buy new range balls:
Annual purchase but we rotate new ones in quarterly
RANGE PROMOTION:
This year we ran a weekday special where 2 customers could get 2 medium range baskets and a round each on our 6 hole par 3 course for $32 total, normal cost would be $41. We ran this special on weekdays from 1-4 to encourage customers to play our par 3 course during a slow time of the day.
SPECIAL PROGRAMMING:
As one of three facilities operated by First Tee – Greater Richmond, community impact is a pivotal part of our operations. Throughout the year we held three 8 week sessions of youth programming, 4 weeks of summer camp, two field trips with local elementary schools, and numerous other events in between. Our junior programs start at age 4 and work with kids all the way through high school. We provide affordable golf classes and financial aid for families in need. In addition to our youth programming impact, we have partnerships with the Richmond Flying Squirrels minor league baseball team and Richmond Kickers minor league soccer team. We hosted clinics such as PGA H.O.P.E. which is a free golf clinic for veterans or active duty military and LPGA Amateur group which provided instruction for women golfers in the area. We are also the home practice site for Virginia Commonwealth University and Virginia Union University’s Men’s golf teams. As a partnership with Virginia Union, we hosted an HBCU tournament at our Belmont golf course.
