Cody Carter
Druid Hills Golf Club
740 Clifton Rd NE
740 Clifton Rd NE, Atlanta, Georgia 30307, US
ccarter@dhgc.org
Please indicate past awards won/recognitions:
GRAA Top 100 Growth of the Game Teaching Professional, Other (Indicate specific awards below in 3-a)
Other awards won:
2018-2024 Golf Digest Best Young Teachers, 2024-2025 GOLF Top 100 Teachers to Watch, 2017 Hilton Head PGA Chapter Teacher of the Year, 2019 Georgia PGA East Chapter Teacher of the Year, 2022 Georgia PGA North Chapter Teacher of the Year, 2019 Operation36 Top 50, 2014 Ping Top 100 Fitter
Total number of individual lessons given per year:
Male: 500
Female: 300
Junior: 400
Total number of individual clinics given per year:
25
Please indicate any Growth of the Game initiatives your facility/academy has launched over the past year (please give specifics on such programs):
We have launched a full season ladies golf academy to go along with our junior academy. We utilize the Operation 36 program in our academies. We run three 8-week semesters for the ladies academy with 2 classes of 12 ladies each. This complements our Junior Academy what is ran spring and fall. The junior academy semesters are 12-weeks each with 4 classes of 12 juniors each. These two programs engage 48 juniors after school and 24 ladies during the week. We ran 5 junior golf schools over the summer with 20 kids each and will run 1 junior golf school this winter during the winter break.
To round out my player development programs we ran 2 adult golf schools featuring myself and a guest Top 100 teacher, Weekly lunch clinics for men and women, and free education events covering fitting education, fitness, and swing theory.
I have also started an after work group class open to PGA Professionals and Associates who want to improve their teaching skills. We meet after work once a week where I help them with their lessons, teaching and clubfitting techniques, best practices and technology.
Please share any programming you have made to keep your customers & students engaged:
Player engagement strategies I use on the daily is a video to recap every lesson with drills and explanations on what was covered. This is email at the conclusion to each lesson and gives the student incentive to practice.
I also offer free tune up clinics weekly and I walk the range giving free tips. I will talk with a current student as well as golfers who aren’t students. This gets current students back and a great way to recruit new students.
Creating tip videos to send out to the membership is a must. I create a bi-monthly tip video that goes out to the membership. I get a lot of feed back from members about how a video really helped them in some way and is why they decided to start taking lessons.