Brad Redding

Please indicate past awards won/recognitions:
PGA Section Teacher of the Year, GRAA Top 100 Growth of the Game Teaching Professional, Golf Magazine Top 100, Golf Digest Best in State, Other (Indicate specific awards below in 3-a)

Other awards won:
PGA Master Professional in Instruction

Total number of individual lessons given per year:
Male: 900
Female: 200
Junior: 200

Total number of individual clinics given per year:
10

Please indicate any Growth of the Game initiatives your facility/academy has launched over the past year (please give specifics on such programs):
Redding on the Road – Besides my home academy Knoxville I teach at 3 other locations: Myrtle Beach, SC, Athens, TN and Brookneal, VA. These clubs do no have a PGA Professional and had no teaching available. Since going to these locations I have grown a strong following that has spread to areas around each location.
Free Lesson – Twice and month I give a lesson to someone I have seen on the ranch that really needs help. I almost every case the student signs up for a lesson package.
Swing Analysis – This program is a chance for a golfer to see what is really going on in their swing. I use video analysis and launch monitor technology. Their is no instruction given, just to show them what is really going on in their swing. I almost every case the golf will sign up for a lesson package.
Online Lessons – People I have never met in person but have found me through various social internet or word of mouth. They contact me and send me their swing or other parts of their game. I analyze and send them a program to work on.
Junior Program – I have joined with a local school. We do 2 clinics per week. Each of these clinics are 1.5 hours long. The juniors are the ones that are on the team but their games are good enough to make the travel team. Working with them helps elevate their games and keeps a flow of better golfers each year. This is both at the junior high and high school.

Please share any programming you have made to keep your customers & students engaged:
Lesson Recap – After every lesson the student receives a video recap of the lesson. This is sent to their email and smart phone. This helps the student to work on the proper areas we addressed during the lesson
Note Card – After every first lesson I send the student a hand written note card. I thank them for signing up a lesson. Encouraging them on how well they did and and we are on our way to real improvement. I cannot tell how far this goes in customer engagement and good will.
Walking the Range – Of course walking the range to engage with golfers especially students. They appreciate the fact I remember them and welcoming to the range.