Brad Ray
Northwest Golf Academy
756 W. Northwest Hwy suite A, Barrington, Illinois 60010, US
(847) 275-9290
bradray@pga.com
Please indicate past awards won/recognitions:
N/A
Other awards won:
Total number of individual lessons given per year:
Male: 300
Female: 100
Junior: 600
Total number of individual clinics given per year:
25
Please indicate any Growth of the Game initiatives your facility/academy has launched over the past year (please give specifics on such programs):
My facility is committed to growing the game by making golf more accessible, more welcoming, easier to start. I built my teaching academy for junior golf. I offer numerous after-school programs during the school year. I have well over 200 participants in the after-school programs offered monthly. Family friendly pathways is my favorite program I offer. Families can practice together on Sundays.
Please share any programming you have made to keep your customers & students engaged:
My Golf programming is designed to keep customers as students by turning learning into an ongoing, engaging experience. Each session builds confidence through clear, achievable goals—so players can immediately feel progress—while variety in drills, on-course practice, and skill challenges keeps motivation high and boredom low. I use my Trackman bays to keep my Junior players engaged by playing different games. Us Kids golf programing helps keep my students on track. I also create structured feedback loops so customers always know what to work on next, and I use personalized adjustments to match different skill levels and learning paces. As students improve, the program keeps them coming back by introducing new challenges that build on earlier wins, helping them stay invested not just in playing better golf, but in belonging to a learning community that keeps raising the bar.




