CARLSBAD, CALIF. (August 12, 2019) – Following the resounding global success of the irons that catapulted the model to among the best-selling in company history, TaylorMade Golf, an industry leader in product innovation, technology and performance, announced today the second generation of the P·790 irons. Like its P700 series siblings, the P·790 irons are a meticulously crafted set combining performance, feel and aesthetics.
By way of its forged face and soft, hollow body construction with SpeedFoam™ and the debut of the Thru-Slot Speed Pocket, speed and forgiveness were the key performance attributes that helped the first-generation P·790 rise to the upper heights of the players distance category.
MAKING THE BEST BETTER
To improve on an iron as successful as the original P·790, engineers faced the challenge of taking everything learned from its design, refining and emphasizing many of the unique design elements that made it so successful without drastically changing its DNA. The result is a forged iron that continues to deliver remarkable distance and playability combined with exceptional feel in a medium-compact head design with a refined topline, more compact blade length and reduced offset preferred by discerning players.
The original P·790 was – and still is – widely considered one of the highest-performing irons in the industry. The all-new 2019 P·790 features a 7% thinner face designed to produce a faster COR and for the first time includes Progressive Inverted Cone Technology (PICT) designed to improved accuracy throughout the set, minimizing the right tendency often found in the long irons. The thinner face also maintains sound and feel but enhances feedback regardless of where the ball is struck on the face.
Behind the face of the new P·790 is one of TaylorMade’s most advanced technologies to date: SpeedFoam, a proprietary construction which serves a dual purpose of generating ball speed as well as the management of sound and feel. Injected into the clubhead, SpeedFoam provides the face support and damping properties that make the performance of the P·790 unlike any other iron in the TaylorMade family.
Inside the P·790, a larger mass of tungsten – 15% more than first generation P·790 – has been reshaped to deliver a deeper center of gravity. This was accomplished through the mass savings in the thinner face as well as by removing mass in the iron frame (high toe area) and repositioning it by way of the larger, low profile tungsten design. The new tungsten design helps to lower the CG and increase the launch angle of the new 2019 model.
The product creation team implemented some refined shaping changes to the new generation P·790 in the continued pursuit of the perfect players distance iron shape. Working from the ground up, the designers tweaked the sole radius for less propensity to dig. The long irons (6-3i) have progressively less offset and the blade length was shaved down slightly in the scoring irons (7-AW) for more compact players iron proportions. Finally, the topline shaping was refined by increasing the face height in the toe for a cleaner progression through the set. The result is a visually appealing shape proportion preferred by better players without being visually intimidating for those who appreciate the forgiving nature of the P·790 design.
Specifications, Pricing & Availability
Available at retail on September 6, the new P·790 irons will be offered in 3-PW, AW equipped with True Temper’s Dynamic Gold 105 steel shafts ($1,399.99) or UST Mamiya’s Recoil 760/780 ES SmacWrap graphite shafts ($1,599.99) with Golf Pride Tour Velvet 360 grips. Numerous other custom shaft options are also available.
Once again complementing the P·790 irons is the P·790 UDI, a forged driving iron designed with Tour-inspired shaping and incorporating a multitude of proven TaylorMade technologies – including SpeedFoam. Like the other irons in the set, the P·790 UDI is constructed with a soft, 8620 carbon steel body combined with high-strength forged 4140 carbon steel with a wrapped-face construction in a hollow body design.
The new P·790 UDI also features an ultra-thin forged face with Inverted Cone Technology for an expanded sweet spot within a slightly smaller face area. Similar to the first generation P·790 UDI, the new, smaller Inverted Cone in the new P·790 UDI allows for reduced face thickness at the edges of the face, thus increasing flexibility from heel to toe and low on the clubface and optimizing ball speed across the entire face. Once again, the Thru-Slot Speed Pocket is engineered to increase ball speeds and forgiveness for exceptional playability for those desiring additional options off the tee or fairway.
For forgiveness and playability, the new P·790 UDI features the re-engineered internal metal-injection-molded (MIM) tungsten weighting for precise CG placement and higher moment of inertia (MOI).
SPECIFICATIONS, PRICING & AVAILABILITY
Available at retail starting September 6 at $229 USD, the new P·790 UDI will be offered in RH only models as a 2-iron (17°) and come equipped with Project X’s popular HZRDUS Smoke Black shaft 90g (S) or 105g (X) flexes – designed for low launch/low spin and gripped with a Golf Pride TV 360. Additionally, the P·790 UDI will be available for custom build with an extensive offering of steel and graphite (.355) options.
Length: 40” (steel 39.25”)
Following an exploration of ultra-premium materials and our engineering knowledge, we created a high-performance set of irons in a new, first-of-its-kind iron package. The P·790 Ti; a triumph of engineering and the most premium iron line TaylorMade has ever created.
A complement to the P·790, the P·790 Ti was designed from the ground up to be an extreme performance P·790; a game improvement iron loaded with technology packed into an aspirational players’ preferred shape while maintaining the critical ratios between blade length, offset and topline width.
The body of the P·790 Ti is comprised of a 9-1-1 titanium. Titanium has a high strength to weight ratio, meaning it is both light in weight but also remarkably strong (this is also one of the primary reasons it is used in metalwoods and just this year, the M5 fairway, too). The use of titanium allowed engineers to increase the amount of tungsten (up to 119g – nearly half of the iron head mass) in the sole of the iron for an ultra-low center of gravity – the lowest CG in any P Series iron. The P·790 Ti was designed to showcase its use of premium materials in a technical, elegant package with the extreme tungsten weighting fully visible across the full backbar of the iron.
Due to its titanium construction, the iron features a lighter face and a large sweet spot by way of TaylorMade’s patented Thru-Slot Speed Pocket – the company’s most flexible Speed Pocket™ design to date. The Thru-Slot Speed Pocket expands the flexible area of the face to generate faster ball speeds. The face design also includes the Progressive ICT design and an additional Speed Pocket in the 8i intended for more consistent yardage gapping through the set.
SHAPING VS. GEN 1 P·790
Compared to the original P·790, the P·790 Ti has a slightly longer blade length (2mm), taller face (2mm) and .5mm of increased offset. It also utilizes a slightly wider sole with increased bounce for added forgiveness.
SPECIFICATIONS, PRICING & AVAILABILITY
Available at retail on November 8, the new P·790 Ti irons will be offered in 4-PW/AW and come equipped with Nippon 950GH NEO steel shafts ($2,799.99 USD) or Mitsubishi’s MMT graphite shafts ($2,999.99 USD) in 75g (S), 65g (R) and 55g (A) flexes, each with Golf Pride Tour Velvet 360 grips. Numerous other custom shaft options are also available.
TaylorMade Golf Company also announced today the second generation of its globally successful line of Milled Grind Wedges – Milled Grind 2 (MG2). Building upon years of research and working closely with many of the best players in the world, MG2 expands on the success of the Milled Grind franchise while introducing a new raw face designed for optimal spin for precision wedge play.
Similar to its predecessor and also found in the new P·7TW irons is the company’s proven CNC milling technology, which allows for the production of wedges to exacting specifications; each leading edge and sole grind is individually CNC milled for unparalleled accuracy and consistency from club to club and grind to grind. This process faithfully reproduces the master design of the surfaces most impactful on the performance of the wedge.
RAW FACE DESIGN
With the new MG2 wedges, engineers have utilized the combination of face and groove design to create the ultimate spin for ultimate performance. Raw Face design produces a more precise geometry designed to optimize spin and feel.
ZTP Raw Grooves offer sharper, deeper and narrower grooves and a sharper radius, which further combined with a rougher surface from the laser etching between the grooves, enable the golfer to create more friction between the clubface and the ball generating more greenside spin. Compared with plated grooves, the raw face design increase in friction reduces the ability for the golf ball to potentially skid up the clubface before it grips the face leading to a more consistent ball flight enabling golfers to get closer to the hole.
Our Tour Players have long benefited from the performance raw wedges offer and it’s great to now be able to offer these performance gains to golfers of all levels. We’re confident they will enjoy the look, feel and performance that a raw face has to offer.
– Bill Price, Senior Director of Product Creation, Putters & Wedges
Unique to the MG2, each raw wedge head will feature an air-tight 3M adhesive sticker which has been specially designed for the wedge and is applied on the face to prevent rusting before purchase/use. When the golfer removes the adhesive sticker, the face will immediately begin oxidizing, which in turn, begins the rusting process.
CREATING THE BEST FEEL: THICK-THIN HEAD DESIGN
To create optimal feel, TaylorMade’s engineers have altered the geometry of the clubhead to create a Thick-Thin Head Design using a design optimization tool previously only used in the metalwood and irons design processes. This tool illustrated that having a thicker backing combined with a thin outer section optimized frequency and duration for the desired sound and feel.
The different material thickness in MG2 is highlighted by the movement of weight placement in the clubhead. The face thickness of the head has increased from 5.1mm in MG1 to 6.5mm in MG2. To enable a thicker clubhead without adding weight, engineers were able to move weight by creating a TPU Insert in the back cavity. The TPU Insert is designed to provide vibration dampening to create a solid, positive feel at impact.
CREATING THE BEST PRECISION: CNC MILLING
The implementation of machining technology, first introduced in Milled Grind Wedges but more recently in the new P·7TW irons, enables each leading edge and sole grind to be individually CNC milled for unparalleled accuracy and consistency from club to club and grind to grind. By producing wedges not by hand but through CNC milling machines, the CNC tolerances of a milled sole far exceed what a human can do in a repeatable fashion, thus enabling each wedge to be replicated so there is no variance.
Likewise, the sole geometry, consisting of contour, angle and surface area must be designed and maintained to interact properly with the turf in the desired manner. Different ground and sand conditions also require variations in sole geometries to facilitate play depending on player type. A low effective bounce (LB) grind provides the least amount of ground resistance and a standard grind (SB) has a median ground resistance.
CHOOSING LOFT & LIE IN THE MG2
AVAILABILITY, SPECS & PRICING:
Available at retail starting September 6, MG2 Wedges are available in two different Satin Chrome and Matte Black finishes, each with an MSRP of $169.99 USD. Both finishes will come equipped with True Temper’s Dynamic Gold S200 (steel) shaft and a Golf Pride Tour Velvet Burgundy 360 grip.
HI-TOE BIG FOOT
In addition to the new MG2 wedges, TaylorMade has also announced the addition of the Hi-Toe Big Foot to the rapidly expanding line. The company’s Hi-Toe wedges, which first launched at the beginning of 2018 and have seen phenomenal success both on Tour and at retail, now welcome a game-improvement option with Hi-Toe Big Foot. Designed to deliver the same optimal short-game control for a multitude of shots and conditions around the green as the original Hi-Toe, it’s now even easier to play with its super wide sole.
We have one of the best wedge line-ups on the market but realized that there was still one golfer out there that wasn’t catered for, with Big Foot we now have a game improvement wedge that’s easier to play regardless of course conditions, especially for those who struggle out of bunkers. The Hi-Toe Family of wedges now cover every aspect of the game; versatility, playability and game improvement.
– Bill Price, Senior Director of Product Creation, Putters & Wedges
Built for versatility around the green, Hi-Toe Big Foot wedges offer an asymmetric C-Grind that is both flatter and has a wider sole at 32mm (compared to traditional wedges which have a sole width of 26mm). Combined with an anti-dig leading edge with maximum bounce of 15°, Hi-Toe Bigfoot significantly enhances playability and ease of use from the sand and rough.
The leading edge of the Hi-Toe Bigfoot is blunter and has a bevelled leading edge radius. Additionally, the middle is now flatter at 32mm wide and with added bounce towards the toe apex to help golfers with an outside in swing path and tendency for the strike location to be towards the toe. The trailing edge offers relief with a slight heel side reduction to help keep the leading edge low alongside allowing for versatility.
Deep CG pockets have been developed to increase spin, flight control and allow for mass to be redistributed to the sole. By creating bigger chambers this has allowed engineers to maximize the width of the sole.
Hi-Toe Big Foot benefits from the same Hi-Toe design technology with an increased toe height upwards of 5mm allowing a higher center of gravity for a lower launch and more spin. Big Foot’s full-face scoring lines ensure consistent ball contact out of the rough and help increase spin on off-center strikes.
AVAILABILITY, SPECS & PRICING
Available at retail beginning September 6 at an MRSP of $169.99 USD, Hi-Toe Big Foot wedges will be offered in 58° & 60° lofts (RH only) and come equipped with a KBS Hi-REV 2.0 115g (steel) or UST Recoil w/SmacWrap 65g (graphite) shaft with a Golf Pride Tour Velvet burgundy 360 GEC grip.
Additionally, TaylorMade Golf Company announced today the anticipated release of the TP Patina Putter Collection, featuring a refined aesthetic paired with unparalleled craftsmanship. Comprised of seven distinct models, the TP Patina Putter Collection is a modern take on a classic design, built with TaylorMade’s patented, Tour-proven Pure Roll insert. All in, TP Patina is a look from the past that plays like the future.
Delivering a rich and classic colorway to the line of TP Putters, the TP Patina Putter Collection features a naturally tarnishing patina finish. Through combining black nickel and copper properties, we created a unique reveal on the edges and sole of the putter. The TP Patina Putter Collection is built for golfers who favor a smooth and traditional putter shape still backed by unrivaled performance and technology.
Built to optimize roll characteristics in all models of the TP Patina Putter Collection, a new and thicker 5mm aluminum Pure Roll insert is specially engineered to bring the grooves into direct contact with the ball. As compared to a solid face, the Pure Roll insert’s 45° grooves improve forward roll, helping the ball start and stay on its intended line.
This third-generation release of the TP Putter Collection features new signature TP screws that securely fasten the Pure Roll insert to the putter face. Through this process, voids and air pockets beneath the insert are minimized, creating an improved and solid feel on impact.
Soto, Juno & Del Monte
The three blade-style putters in the TP Patina Putter Collection, Soto, Juno and new Del Monte all feature a clean build with a single sightline on the back cavity. Each blade putter is complete with a Pure Roll insert designed to give golfers optimized stability, control and feel.
As with every putter in TaylorMade’s TP Collection, the naming convention for the putters within the patina range draw on inspiration from areas, regions and landmarks of some of the world’s greatest golf destinations and historic courses.
The Soto provides a smooth appearance at address with 47° of toe hang and a full shaft offset.
Shaped with squared contours, Juno’s appearance is complete with 36° of toe hang and a full shaft offset.
With a single sightline on the back cavity, the Del Monte putter features a slight toe hang of 8°and a firm feeling on impact.
Ardmore 1, Ardmore 2, Ardmore 3 & DuPage
The mallet options for the Patina Collection are equally as impressive with four options including the Ardmore 1, Ardmore 2, Ardmore 3 and the new DuPage. Each mallet putter is constructed with a Pure Roll insert designed to give golfers optimized stability, control and feel.
A face-balanced mallet designed with dual cavity sightlines and one top sightline. Ardmore 1 features a full shaft offset intended to promote a linear stroke.
With double cavity sightlines for a straight back, straight through stroke, Ardmore 2 features a face balanced toe hang and single bend TM hosel.
The all new DuPage mallet putter completes the TP Patina Putter collection with a new take on the traditional mallet design incorporating a single bend, face balanced design.
ALL-NEW ADJUSTABLE WEIGHTING
New to the TP Patina Putter Collection, the TP adjustable weight system enables the TP sole weights to be unique to each stock length to hit a specific swing weight. Weights ranging from 2.5, 5, 7.5, 10, 15 and 20 grams are available for sale separately.
The entire TP Patina Collection is available in 34” and 35” lengths in both RH & LH models. Each putter comes equipped stock with a KBS CT Taper Stepless Chrome Putter shaft and a Super Stroke Pistol GT 1.0 grip at an MSRP of $249.99 USD.
Director of Consumer Engagement
+1 760 918 6000