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March 11, 2014

Matrix Shafts Introduces Reign Series

Matrix Shafts is pleased to announce the upcoming release of the new REIGN series of shafts, a line made exclusively for clubmakers.

“We designed this shaft series based on how we thought our clubmakers would benefit the most,” said Director of R&D, Tom DeShiell. “The REIGN series has four different lines of woods, which allow clubmakers a wide range of weights, stiffness profiles and pricing to enhance the performance and playability for golfers at every level.”

The REIGN series covers game improvement needs, tour proven profiles, back-weighted clubs for longer builds, with the higher end of the series having more advanced technologies and materials extended through the shaft. The series includes 40g-70g weights for woods with price points ranging from $185-$600 (MSRP). Mid-weight hybrids and irons are also available, and range from ~$85-$130 (MSRP). The REIGN cosmetics reflect the unique brand of the shaft series with a premium paint and decal design unlike anything seen before from Matrix.

The new REIGN series will be available this spring. For more information please visit our website at www.matrixshafts.com or contact a Matrix dealer near you.

About MATRIX Shafts:
Located in Anaheim’s Canyon Center for Advanced Technology, MATRIX was founded with the aim of creating the finest golf shafts available for tournament players and weekenders alike. Since its inception in 1993, MATRIX has become one of the world’s most influential shaft companies by designing transformative structures for nearly every golf company in the marketplace.

MATRIX designs, manufactures and engineers performance-driven and technologically advanced shafts that are built on a patented Hexadecagonal(HD) platform. Coupling leading edge design with a nearly obsessive attention to craftsmanship, material selection and performance advancement, MATRIX has become a mainstay on the PGA Tour. MATRIX has increased its tour usage every year for 10 consecutive years. The best golfers in the world rely on MATRIX Shafts.

To learn more about MATRIX Shafts, please visit our website at www.matrixshafts.com, “Follow” us on Twitter or “Like” us on Facebook.

Contact:
Meagan Dunnam
mdunnam@matrixshafts.com